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Reflections on the Root Causes of Outrage Discourse on Social Media

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Democracy, Populism, and Truth

Part of the book series: AMINTAPHIL: The Philosophical Foundations of Law and Justice ((AMIN,volume 9))

Abstract

Political discourse is frequently acrimonious in nature. But when people engage in political discussion on social media, the acrimony appears to intensify, often resulting in what can best be described as ‘outrage discourse’. This short essay offers some broad reflections on the root causes of outrage discourse on social media. It argues that we can partly understand the phenomenon by paying attention to the particular ways in which political discourse proceeds on social media. But in order to more fully understand the root causes, we must also consider the background social and economic conditions against which social media are used. The essay argues that a major cause of the increasing levels of acrimony in political discourse is the significant physical, social and economic displacement that has occurred in many post-industrialised countries in recent decades. While outrage discourse is a feature of political discussion on social media in many countries, this essay focuses in particular on developments in the USA and the UK.

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Notes

  1. 1.

    Precisely because of this ‘emotional dimension’, Sobieraj and Berry (2011, p. 23) emphasise the importance of taking outrage discourse seriously. They argue that ‘[t]here is reason to suggest that emotional appeals – if successful – may have important social and political implications. These implications could be reason for concern; perhaps they fan the flames of intolerance, promote and entrench polarization, or create generalized mistrust of government.’ This warning, delivered in 2011, turned out to be prescient, to say the least.

  2. 2.

    Numerous studies have examined the phenomenon of fragmentation or balkanisation of opinion, especially political opinion on social media. See, for example, Bright (2018), Colleoni et al. (2014) and Sunstein (2017). A recent study has argued that this problem is ‘overstated’ because many users are exposed to diverse sources of information (Dubois and Blank 2018).

  3. 3.

    I borrow the term ‘competitive conformism’ from Berardi (2009, p. 112).

  4. 4.

    In fact, there is evidence that the more extreme the views of members of a group on social media, the less likely they are to interact with groups who have opposing views (Bright 2018, p. 17).

  5. 5.

    We should note, however, that it is difficult to draw comparisons as social media usage is lower in many other post-industrialised countries than it is in the UK and especially in the USA. So, for example, a recent study shows that only 40% of Germans say they use social media compared with 69% of Americans. Pew Research Center Report (2018).

  6. 6.

    My use of the word ‘displacement’ in this essay is inspired by a fascinating paper by Bernt and Holm (2009) on gentrification of the district of Prenzlauer Berg in Berlin. In the paper, the authors draw on the work of Peter Marcuse who had written in the 1980s about the displacement effects of gentrification in New York City.

  7. 7.

    Haidt (2013, p. 364) argues that in the United States ‘counties and towns are becoming increasingly segregated into “lifestyle enclaves”, in which ways of voting, eating, working, and worshipping are increasingly aligned.’

  8. 8.

    In writing about the ‘creation of social distance’, Stiglitz (2013, p. 200) writes: ‘If one group’s economic opportunities leave it much poorer than other groups, then the interactions of the first group with people from other groups will be limited, and it is likely to develop a different culture.’

  9. 9.

    My thoughts in this paragraph build on Emile Durkheim’s (1984) observations about how members of society interact with each other in modern societies.

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O’Callaghan, P. (2020). Reflections on the Root Causes of Outrage Discourse on Social Media. In: Navin, M.C., Nunan, R. (eds) Democracy, Populism, and Truth. AMINTAPHIL: The Philosophical Foundations of Law and Justice, vol 9. Springer, Cham. https://doi.org/10.1007/978-3-030-43424-3_9

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