Take advantage of our hybrid architecture for the most flexible solutions.
Core dna has been developed from the ground up to be flexible for developers and easy to use for marketers. Headless as its core with hybrid tools to make development fast.

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Solutions across all devices from one platform
Core dna helps brands produce digital experiences through websites, apps, portals, IoT devices and more.
Bridge content + commerce
Create experiences and customizations for both users and admins. Take advantage of our decoupled environment to create rich omnichannel experiences that convert.
The most flexible developer ecosystem
Build modern solutions with our flexible platform that gives you, the developer, the tools you need.
Headless at the Core
Manage every aspect of the platform using REST and GraphQL.Core dna also boasts a decoupled architecture, with built in server side templating for speed and flexibility.
Built for performance
Tools to deliver your website for both speed and performance. Auto-scaling, component level caching, global CDN network, parallel processing with service workers.
Powerful permissions
Manage permissions at the content level, with roles, groups and individual constraints. Manage access control using industry standard OAuth and two factor controls.
Advanced hooks engine
Webhooks engine that enables you to communicate with any third party system. Create workflows, schedule events and process externally triggered hooks.
Powerful search options
Robust Elasticsearch options such as drop-down, predictive and faceted search, make it easy to find what you need fast.
SEO and performance options
From customizable URLs to canonical tagging to image optimization. Everything you need to create SEO-friendly websites.
Native solutions without plugins or external apps.
Build solutions with confidence, knowing all the technology is native, without plugins or external applications
Never replatform again. Always stay ahead of your competition.
Get access to our advanced cloud platform that includes auto-scaling, caching, and global content delivery network (CDN). 26+ updates a year for patching, security updates, and new features - all driven by our customers.
Ongoing support programs
All the training and support you need to succeed online. Ongoing training programs, dedicated account and technical teams to support you.
Easily connect with other systems
Hundreds of pre-built native integrations to connect to external systems. Use our web hooks engine to connect with your legacy systems, do file transfers or connect with the latest API technology.
Featured insights
From our insights blog posts
Frequently asked questions
Core dna is built as a continuously evolving solution, pioneering the new paradigm of design, build, and evolve when it comes to websites.
We invest heavily in research and development in order to regularly offer new products and upgrades. Our experienced staff have specialized skill sets and continuously provide invaluable knowledge and innovation, which is passed on to all of our users on an ongoing basis.
Core dna is built as a multi-tenant platform. All users of Core dna login from a single login screen.
A multi-tenant architecture such as Core dna means that all users and applications share a single, common infrastructure and code base that is centrally maintained.
Because Core dna clients are all on the same infrastructure and code base, Core dna can innovate more quickly and save the valuable development time previously spent on maintaining numerous versions of outdated code.
Core dna provides users with flexibility by allowing the online solutions to be customized and be relevant to each business' unique requirements.
Enhancements and new features are launched quickly to drive business growth and meet new opportunities.
No, technical expertise is not needed in order to use Core dna. Core dna is built for businesses and the people that run them.
You do not need a background in IT or knowledge of technical jargon, or programming language. As long as you have basic computer skills you will be able to use our straightforward and intuitive platform.
When selecting a CMS, customers have the following problems:
- Generic Content Platforms. Too many generic CMS make it difficult for marketers to create content, manage images, preview their work and collaborate. They also lack proper security and audit features, so it is hard to control and track what people are doing.
- Frustrating for developers. Many are inflexible systems that require heavy customization and 3rd party apps to get your website connected with other systems without custom interfaces making it hard to share information and create workflows.
- Poor Performance. Visitors are often left waiting for the website to load. Errors appear without reason. You're learning about security issues through the news. You just don't trust the software.
- Limited Support. It’s 3 am, your site is down, but most alternatives only offer 24 hour email support--no chat, and live voice (if available) won’t wake for 3-4 hours. Can you spell F.I.R.E.D?
- Incomplete Products. They sell you a car with 3 wheels--their system won’t get your job done… without countless 3rd party apps, or dreaded plugins (each with various levels of non-support, no single point of accountability. or risk of serious security holes). All because the vendor didn’t “complete” their product.
- Too Pricey. When you combine costs for upgrades and add-ons, custom development to get what you want, it costs MUCH more than they let on.
These are the 5 reasons to consider Core dna
- BEST in Content Management. Includes integrated features like page builder, built-in blogging, dynamic forms, collaboration, multilingual content capabilities, international domains, plus several modern features that make creating and publishing content easy.
- Most flexible Developer Ecosystem. Includes industry standard tools like version control, flexible IDE, GIT Collaborate, multiple environments for development and QA, flexible front end frameworks, or use server side frameworks to deliver unparalleled speed and performance.
- World-Class Performance. With leading security practices like web application firewalls and load balancing, Core dna provides the reliability and security your team needs to operate in the digital world today.
- Industries BEST Support & Professional Services. Core dna excels with their top of the line support and services. Of course there are guides to help you get started and documentation for onboarding, however the outstanding features to love are:
- BEST of all… NO Plugins or 3rd party app Hell. Eliminating system and plug-in incompatibilities, conflicts, unexpected errors, degraded performance, poor support and ongoing security impacts to your website typical with 3rd party apps and plugins, Core dna delivers a clean native system without requiring any custom development. It is a COMPLETE product.